Market Umbrella is an independent nonprofit 501(c)(3), based in New Orleans, whose mission is to cultivate the power of farmers markets to drive economic and community health in the region. Market Umbrella has operated the Crescent City Farmers Markets (CCFM) since 1995.
Recipe
Chef Melissa Araujo and Alma Cafe

Chef Melissa Araujo is the sole proprietor of the Araujo Restaurant Group that includes Alma Cafe - which she opened entirely on her own, with no investors. She employs many minority women in her kitchens, helping to build food service skills that are valuable anywhere in the world, creating upward career trajectory for many. As a first-generation immigrant from Honduras, she grew up eating home-grown produce, and only once she was in the U.S. experienced supermarkets and heavily processed foods. Her own path back to good health involved a focus on fresh produce, which is the foundation for her local sourcing ethos. Purchasing only the highest quality fruits and vegetables from our local growers, seasonality is front and center on her menu.
About Us
The Crescent City Farmers Market operates weekly year-round throughout New Orleans. The CCFM hosts 70+ local small farmers, fishers, and food producers, and more than 150,000 shoppers annually.